The Star Staffing Leadership Team

Our dedicated executive team shares more than 60 years of experience in the staffing industry, and we’re committed to the success of our clients and employees. Let us prove what we can do for you!

Lisa Lichty

Shareholder and CEO
Headshot of Lisa Lichty
Lisa drives Star Staffing forward as one-half of its exceptional all-woman leadership team. Her position as shareholder and CEO, overseeing operations and finance, is fueled by her commitment to processes, procedures and fiduciary responsibility. This helps Star Staffing meet—and exceed—the needs of its wide range of clients. Lisa leverages her background in human resources, finance and strategic leadership to strengthen Star Staffing’s mission and vision, as well as its commitment to cutting-edge technology, workers’ comp cost reduction and risk control services.

Since joining Star Staffing in 2001 and later purchasing the company in 2002, Lisa has developed a dedication to risk management and safety. She currently sits on the board of directors for Star Staffing’s risk management and workers’ compensation programs, helping keep all job placements safe for the company’s employees.

Lisa earned her bachelor’s degree in business administration/finance from Sonoma State University and has an MBA in Strategic Leadership from Dominican University. She was recognized in 2011 as a top leader in the North Bay community when she received the Forty Under 40 award by the North Bay Business Journal, recognizing business leaders under the age of 40.

Nicole Smartt

Shareholder and Vice President

Nicole brings her drive, expertise and professionalism to Star Staffing as its shareholder and vice president. Her commitment to providing long-term cost savings and productivity improvements for clients is an underlying goal as she manages the company’s day-to-day operations throughout Star Staffing’s Northern California territory.

Having worked in the industry for more than eight years before joining Star Staffing as vice president in 2009, Nicole gained valuable experience from the ground up. This background fostered Nicole’s firm understanding of what makes the ideal match between employee and employer, knowledge she leverages to benefit Star Staffing’s clients and employees.

Nicole is active in the local community and a recognized member of several chamber of commerce and community organizations. She is co-founder of the Petaluma Young Professionals Network, and sits on the board for Santa Rosa’s Wednesday Night Market. Nicole is also a board member for the Active 20–30 Service Club, a service organization helping young men and women in the Healdsburg area, and she was recently appointed to the Young Professionals Entrepreneur Council. Nicole is the youngest person to be awarded the Forty Under 40 award by the North Bay Business Journal, recognizing business leaders under the age of 40. Nicole has been featured in such publications as Forbes Women, The Washington Post, AOL Jobs, Fox Business and American Express Business Forum, among others.